Some may ask why we would choose to start a brick & mortar in the midst of a global pandemic, with industry crippling supply chain issues changing the way consumers shop. It’s a fair question. An obvious one… And yet, with every day that goes by, we grow more confident in our decision.

Great service is timeless. Even consumer direct items need maintenance. Like many things, bikes have grown so seemingly complicated, sometimes you just want someone to talk you through the options.

At least that’s what we hope.

For now, we’ll spend our time refurbishing this old warehouse on Burnet Road, doing our best to make something special. Let’s give 100% effort and see what happens. No matter what, it’ll be a heck of an adventure.

Designed to be a service heavy shop, a large portion of Bicycle House will be dedicated to repair. That said, we’ll still stock a healthy selection of mid to high-end bikes from Giant, Liv, BMC, and Scott, plus brands like Supercross and Ssquared for Austin’s inexplicably under-represented BMX racer.

We’re also believers in the benefit of a proper fit. A rider’s comfort is tied to their enjoyment. That’s a simple statement with huge repercussions. We want more people, having more fun on their bikes. What can we do to make that happen? How can we grow an inclusive community of cyclists?

While we’ve got a shiny logo and a small business loan, we aren’t foolish enough to think we’ve got all the answers. We’ll make mistakes along the way. We’ll learn. Like we mentioned before, it’ll be an adventure.

Join us for the ride.